a) Collection of access data and log files
When you access our website, in particular our web service “www.cadfem.net“, we process data about your access to the server on which we provide our site. Server log files are created in the process. The information stored includes the names of the web pages and files accessed, the date and time of access, the volume of data transferred, confirmation of successful access, the browser type you are using including its version, the operating system you are using, the so-called referrer URL (this is the website you visited before accessing our website and from which you followed a link to our web service), your IP address and the provider through which our website was accessed. The purpose of processing your personal data in this case is to ensure the security of our website. The legal basis for processing your personal data is our legitimate interest in pursuing this purpose, Art. 6(1) sentence 1 point (f) GDPR. Server log files relating to you are stored for a maximum of seven days and deleted thereafter, unless longer storage is required for evidential purposes.
b) Cookies
Our web services use so-called cookies. These serve to make our web service more user-friendly, effective and secure. Cookies are small text files that are set on your computer and saved by your browser. Most of the cookies we use are so-called “session cookies” and are therefore automatically deleted at the end of your visit to our website. Detailed information about the cookies we use (in particular their names, providers – with a link to their privacy policy – purpose, expiration/storage period and type) can be found in the separate cookie information at the end of each page of our web services. Cookies do not damage your computer and do not contain viruses.
c) Data transfers to a country outside the European Economic Area
If you have given your consent, your personal data may be transmitted to servers of a third-party provider (e.g. Google, LinkedIn, etc.) whose servers are located in the USA or another third country (i.e. a country outside the European Economic Area (EEA)). We would like to point out that the level of data protection in the USA and other third countries is not comparable to the EU. You are therefore at risk of access to this data by a government agency. This risk may also exist with regard to other third countries. The admissibility of these data transfers to the USA and other affected third countries is based on your express consent, which you have given after being informed of the risks, pursuant to Art. 49(1) sentence 1 point (a) GDPR.
d) Google Analytics
We use Google Analytics in our web services. This is a web analytics service provided by Google LLC (“Google”). The responsible service provider in the EU and Switzerland is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). Google Analytics uses so-called cookies. These are text files that are stored on your computer and that allow an analysis of the use of our web services by you. The data generated by the cookies about your use of our web services is transmitted to a Google server and stored there. The IP address you use when visiting our web services is only stored in anonymous form (via an irreversible truncation of the IP address). You can prevent collection of the data generated by the cookies of Google Analytics and related to your use of our web services (including your IP address) and processing of that data by Google Analytics by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout.
You can also prevent collection by Google Analytics by clicking on the following link. Your objection will then be implemented by an opt-out cookie, which prevents future collection of your data when using the current browser to visit our web services: disable collection of data by Google Analytics for this website.
Please note that this objection is only effective as long as the opt-out cookie is set. If your cookies are deleted or you use another browser, the objection is no longer effective.
Your personal data is transferred to the USA, where the level of data protection is not comparable to the EU. You are therefore at risk of access to this data by a government agency.
The legal basis for data processing is Art. 6(1) sentence 1 point (a) GDPR in conjunction with Art. 49(1) sentence 1 point (a) GDPR.
e) Google Ads
We use the online advertising system Google Ads of Google LLC. (“Google”). The responsible service provider in the EU and Switzerland is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). We use so-called conversion tracking in this connection and so-called remarketing in connection with Google Analytics (see above).
f) Google Ads Conversion Tracking
An individual cookie is stored on your device if you click on a Google Ads advertisement placed by us on the website of another provider (Google itself or a provider commissioned by Google). This cookie enables Google to recognize that you have clicked on our advertisement and that your visit to our website came from your click on the advertisement. A unique cookie ID, the number of ad impressions per placement, the last impression and your opt-out information are stored in connection with this cookie (conversion tracking). We do not collect or process any personal data in connection with conversion tracking. We only receive statistical evaluations from Google, which enable us to evaluate the effectiveness of our advertising campaigns. It is not therefore possible for us to identify you.
You may opt-out of participating in Google Ads conversion tracking by disabling the Google conversion tracking cookie in your web browser under “Settings”.
Your personal data is transferred to the USA, where the level of data protection is not comparable to the EU. You are therefore at risk of access to this data by a government agency.
The legal basis for data processing is Art. 6(1) sentence 1 point (a) GDPR in conjunction with Art. 49(1) sentence 1 point (a) GDPR.
g) Google Ads Remarketing
Google Ads remarketing allows Google to show you ads on other websites that are part of the Google advertising network and that Google believes match your interests (personalized ads). The prediction is based on an analysis of your browsing behavior. To do this, Google places a cookie on your device, which enables Google to identify the web browser you are using on the device you are using. Insofar as you have consented to this, Google will link your browsing history with your Google Account and display personalized ads on all devices where you are signed in with your Google Account. We do not collect or process any personal data in connection with Google Ads Remarketing.
You can prevent remarketing by setting your browser software accordingly. You can permanently object to cross-device remarketing by deactivating personalized advertising in your Google account; follow this link: https://www.google.com/settings/ads/onweb/.
Further information can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads.
The legal basis for data processing is Art. 6(1) sentence 1 point (a) GDPR in conjunction with Art. 49(1) sentence 1 point (a) GDPR.
h) Facebook pixel
We use the Facebook pixel of Meta Platforms, Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. For users based in the EU, the provider is Meta Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we insert small, transparent image files or lines of code into our web services. By accessing a pixel from your browser, Facebook can recognize whether an advertisement was successful. We do not collect or process any personal data in connection with the use of Facebook pixels. We only receive statistical evaluations from Meta, which enable us to evaluate the effectiveness of our advertising campaigns. It is not therefore possible for us to identify you. The Facebook pixel can be disabled by deactivating the cookie for the Facebook pixel. You will find information about the procedure for this in our cookie information.
Further information can be found in Meta’s privacy policy at https://www.facebook.com/policy.php.
Your personal data is transferred to the USA, where the level of data protection is not comparable to the EU. You are therefore at risk of access to this data by a government agency.
The legal basis for data processing is Art. 6(1) sentence 1 point (a) GDPR in conjunction with Art. 49(1) sentence 1 point (a) GDPR.
i) LinkedIn
We use the LinkedIn Insight Tag of the LinkedIn Corporation, 2029 Stierlein Court, Mountain View, CA 94043, USA. The responsible service provider in the EU and Switzerland is LinkedIn Ireland Unlimited, Wilton Place, Dublin 2, Ireland. The LinkedIn Insight Tag is a simple JavaScript tag that collects metadata such as IP address, time stamp and page events (e.g. page views) and thus enables so-called conversion tracking. The Insight Tag is integrated into our web services and activates the functions of LinkedIn Marketing Solutions. We do not collect or process any personal data in connection with the use of LinkedIn Insight Tag. We only receive statistical evaluations from Meta, which enable us to evaluate the effectiveness of our advertising campaigns. It is not therefore possible for us to identify you.
The Facebook pixel can be disabled by deactivating the cookie for the Facebook pixel. You will find information about the procedure for this in our cookie information.
Further information can be found in LinkedIn’s privacy policy at https://de.linkedin.com/legal/privacy-policy
Your personal data is transferred to the USA, where the level of data protection is not comparable to the EU. You are therefore at risk of access to this data by a government agency.
The legal basis for data processing is Art. 6(1) sentence 1 point (a) GDPR in conjunction with Art. 49(1) sentence 1 point (a) GDPR.
j) Newsletter registration
You can register for our newsletter on our website. If you consent to receiving our newsletter by means of the double opt-in procedure used by us (confirmation of the newsletter order by confirming an order notification e-mail sent to the e-mail address provided when subscribing), we will process your e-mail address and your name, if you provide it voluntarily, for the purpose of sending our newsletter to you. For this purpose, your personal data will be stored in a customer relationship management system (“CRM system”), specifying the date of entry, purpose of use and legal basis. We evaluate your use of the newsletter with regard to your interest in our products and services for the purpose of sending you relevant information about our products and services.
Your consent is the legal grounds for processing your personal data for the purpose of sending individually tailored newsletters (Art. 6(1) sentence 1 point (a) GDPR).
You can revoke your consent to receive our newsletter at any time with effect for the future, e.g. by unsubscribing from the newsletter on our website. The link to the unsubscribe page can be found at the end of every newsletter. Any user data collected will be deleted when you unsubscribe.
k) Online forms with collection of personal data
On several of our websites, we offer you the opportunity to provide us with personal data for certain purposes (opening a customer account, contact form, registration for seminars, etc.). If you provide us with your data for the purposes mentioned, it is processed for the purposes stated on our website (or in the case of the contact form, by yourself) for the fulfilment of contractual obligations or for implementation of pre-contractual measures (Art. 6(1) sentence 1 point (a) GDPR). For this purpose, your personal data is stored in a customer relationship management system (“CRM system”), specifying the date of entry, purpose of use and legal basis. In connection with the request for your personal data, you will be informed separately and on a case-by-case basis of the purposes for which your data is processed, the legal grounds on which your data is processed and your rights in connection with personal data processed by us.
l) Google Maps
We offer Google Maps services from Google LLC (“Google”) on our website. The responsible service provider in the EU and Switzerland is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). By using this service, you agree to the collection, processing and use of data collected automatically by Google LLC, its agents and third parties. The terms of use of Google Maps can be found under “Terms of Use of Google Maps”.
The legal basis for data processing is Art. 6(1) sentence 1 point (a) GDPR in conjunction with Art. 49(1) sentence 1 point (a) GDPR.
m) Geolocation
We support you in choosing the most suitable company of the CADFEM Group for you by means of a location selection window that opens when you access our website. Our suggestion is based on geolocation of the IP address you are using. Lists saved on our server allow us to use geolocation for your IP address. We obtain these lists from a third-party provider. However, your data is not be passed on to the third-party provider for validation.